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The 20 authentic brands of the world

A sample of 12000 14 different markets consumers had the opportunity to vote (between 1,600 brands) those who regarded the most authentic. The evaluation was carried out according to 3 criteria: trust, respect and reality. The study was carried out…

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WHAT MAKES EACH OF US TO CLICK?

On 8 and 9 April, the school of Media was the scene of what is one of the largest national conferences to relate to topics of online marketing and sales. The Clicksummit. Were the 40 speakers who provided the participants…

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